*DELUSION INTENSIFIES*

Less than two weeks ago, I:

• said my final goodbyes to Minneapolis,
• threw all my sh*t in my car,
• began a 26 hour drive to Miami
• changed the trajectory of my career as an OFM professional forever

I knew this drive was going to be a b*tch and a half before I even started.

For one thing, I had to transport the 120+ cell phones powering my proxy operation almost 2000 miles.

The connections would slow down and become virtually unusable to the majority of my customers.

And eventually, the phones would run out of power and die completely.

But what could I do?

I needed to escape from Minneapolis.

I had outgrown that place and needed to up my game.

Miami was where the Big Boys play.

And I wanted to be a Big Boy.

Little did I know that what I’d experience on that drive would kick into motion a series of events that would radically change my already-extreme plans for the upcoming year in Miami.

If I stopped to think about it, I’d probably get ill.

But lucky for me, I’ve haven’t had any time to stop and think.

This article is a rough account of all the wild sh*t that’s happened to me in the past 10 days since moving to Miami.

The Proxies Are Dead, Long Live The Proxies

The proxy game is great if the following conditions are met:

1. You can convince a Telecom to give you hundreds of post-paid SIM cards with no business credit
2. You can negotiate unlimited high speed data plans for a cheap price
3. You’re always near your farm in case you’re needed for troubleshooting
4. You have an amazing article on proxies that answers everyone’s questions
5. You have a wholesale plug for cheap cell phones
6. You’re enough of a smooth operator to negotiate a private VIP server from your proxy provider
7. You aren’t running your operation from a building with cement walls
8. You don’t have to take frequent cross-country trips with your entire farm in your car

(The last two points are what have been f*cking me lately, but we’ll get to that in a moment.)

Leaving Minneapolis was hard for me – and not because I loved the city (I didn’t) – but because doing so was putting my meal ticket at risk.

Yes, my agency was doing well.

But models are subject to moodswings. Proxies are not.

The proxy business is a stable source of cash that I can use to move freely through the world without having to worry about investing in my business.

Putting 120+ phones in my car and driving cross country to a place with questionable mobile coverage and frequent hurricanes was a big risk – one that wouldn’t exist had I decided to move to a place like Austin.

But Miami is where the Big Boys play, remember?

And I’m all about being a Big Boy.

The universe decided to test me almost immediately by crashing all my connections just seconds after disconnecting them from my home wifi.

DMs on Telegram started pouring in from my customers – some of them with 10+ proxies – asking me why their connections were down.

I had no choice but to tell them the truth – that I was moving to Miami and they’d be down for 3 days while I made the drive.

Needless to say, they were not happy.

(Surprisingly though, there were very few cancellations.)

Still, I was worried enough that I drove 15-20 miles over the speed limit trying to get to Miami as fast as possible.

A few hours later, I was pulled over by an Iowa state trooper and given a $500 speeding ticket.

Good times.

Less than a day into my trip and I was already losing money.

After that, I forced myself to calm down.

“I’ll get there when I get there. Just relax and enjoy the ride. What’s the worst that could happen?”

I was alive, the sun was shining, and I was literally moving to the most exciting city on the planet: Miami.

To distract myself, I decide to fire up YouTube and listen to some motivational content to keep me going.

I couldn’t tell you why, but for some reason I decided to start with the legendary marketer, Gary Vaynerchuck.

Why You’re Wrong About Marketing

For those of you who aren’t familiar with Gary Vee, he’s famous for two things:

1. Encouraging people to start a business based on their passion
2. Encouraging business owners to upload MASSIVE amounts of content to social media

Out of the 26 hours that I was in the car, I probably spent about 20 of them listening to Gary’s content.

The other 6 I spent on Alex Hormozi, who’s also a brilliant marketer with a very technical mind.

But while Alex’s content is centered on practical advice for scaling your business via systems and internal structures, Gary’s is much more big picture thinking.

If you’re familiar with Gary’s content, you’ve probably seen him on platforms like Instagram, TikTok, and YouTube shorts.

Chances are you haven’t watched his long form YouTube content.

As a 39 year old boomer, I can tell you that I consume virtually ZERO short form vertical content myself.

I don’t browse TikTok, I rarely open Instagram, and I pretty much only watch professional Dota tournaments on YouTube – and only to have something in the background before I fall asleep.

I’m not much of a social media consumer at all.

I just don’t feel like I have the time for it.

Any time that I spend mindlessly browsing social media is time wasted that I could spend on something more productive that would actually improve my life.

I used to go on 4chan quite a bit, but even that’s fallen by the wayside since making the move to Miami.

The reason I bring this up is because Gary’s long form content on YouTube is VERY different than his short form content on the viral platforms.

The short form stuff is 30-45 second videos that really doesn’t do him justice.

The guy has inconceivable amounts of hands on experience with virtually every single business you could imagine:

• Retail
• Brick and mortar
• Real estate
• Service-businesses
• Tech startups
• Software companies
• Blue chip companies
• Fortune 50 megacorps
• Individuals selling on ebay

Before watching his long form content, I thought he was just a rah-rah motivational speaker type guy who gets on stage and gives the whole “You gotta do what you love!” speech.

But in reality, he is a legit business man with 1 unique twist: he gets his hands dirty with his OWN social media.

Most businesspeople delegate, hire, and outsource their way to where they think they want to go.

With almost 2000 employees in his various businesses, Gary obviously does his fair share of outsourcing.

But the difference is that he has a fundamental understanding of what every single person in the organization should be doing at any given time BECAUSE he has intimately familiar with all of it himself.

Most of it comes down to sales and marketing (like with all businesses) – with a heavy dose of positive company culture thrown in as well.

I highly recommend you guys go check out his channel and watch his content next time you’re in the car or on a run, but I’ll break down the two main types for you now:

1. Paid speaking engagements on stage – usually to companies, organizations, or niche groups
2. Business meetings with entrepreneurs who ask him questions

The paid speaking engagements are pretty much what you’d expect:

Gary gets on stage, says his piece about how marketing is important and you need to love what you do, and answers some questions from the audience.

They’re entertaining enough and probably a good place to start if you’re not familiar with his content.

You get the basic idea: which is that businesses create demand by being visible to the public eye, otherwise known as “marketing.”

If you run a business, then you need customers.

But this then begs the question: how are you supposed to GET those customers?

Let’s make a quick list of some of the more common ways:

1. Cold email
2. Cold calling
3. TV commercials
4. Handing out flyers
5. Door knocking
6. Product placement
7. Paid ads
8. Influencer marketing
9. Organic content

Out of all of those, which do you think has the best bang for your buck?

If we were to ask Gary, he’d tell us organic traffic – EASY.

Ever since the “TikTokification” of all other social media platforms, content creators are finally being rewarded based on the quality of their content.

Good content (as defined as content that keeps people on the platform as long as possible) is rewarded with a larger reach.

This means more exposure for the business.

And more exposure means more customers.

What’s even more appealing about this strategy is that it’s 100% FREE.

These are the key points that Gary tries to drive home in his on-stage appearances in nearly every speech.

But what really made this click in my mind was his second type of content: the business meetings with other entrepreneurs.

The Case For Short Form Content

At first, I wasn’t interested in listening to the group meetings.

Already an excellent speaker with good energy, Gary was much more interesting to listen to than your average entrepreneur – even successful ones.

I had no desire to listen to someone drone on about their custom refrigerator detailing business that they’d expanded to 14 locations across the tri-state area.

But I could only listen to so many monologues before I wanted to hear a different vibe.

And it was these conversations between Gary and the other business owners that really changed my perspective about marketing my own business.

The way these interviews worked is like this:

These entrepreneurs pay big money to sit down with Gary in a group setting.

Each of them are given around 6-7 minutes to ask questions and get their feedback from him about different sticking points in their business.

After listening to these interviews for 12+ hours, I started to recognize certain patterns in the way the conversations went.

It would be something like this:

“Hi Gary, so I have this random business. And we’re doing x y and z. It’s going great but now we feel like we’re stuck. What should we do?”

I sh*t you not – the answer to 99% of their questions was this:

“Upload 3-4 pieces of content per day to TikTok, Instagram, Facebook Reels, and LinkedIn.”

Of course, it was phrased more elegantly than that. And there was some industry-specific advice that he’d give from time to time.

But at the end of the day, nearly EVERY SINGLE ANSWER was that people should upload organic content to the major social media platforms.

The reason he gives for this is super simple.

I already alluded to it in the previous section, but the current (organic) social media landscape is better than its ever been for new content creators.

You can post a clip on TikTok from a brand new account with 0 followers and in a week that clip could have 1 million views.

Never in the history of social media has the ability to reach potential customers been this good.

Any of you who are making your models create TikToks for traffic understand this very well.

In fact, imagine how hypocritical it is for you to REQUIRE your models to create Reels and TikToks to grow their brand when YOU the OWNER OF THE BUSINESS are not doing it yourself?

I’ve seen first hand with my own models how clips can go viral and get literally millions of views in a few days, leading to 50-100 new subs on OF in a single day.

And if you think about it, what are subs?

Subs are leads.

Paid subs are leads that literally pay to opt in to your funnel.

And once these subs have opted in, you are given the opportunity to upsell them until their subscription to the model’s page ends.

Once I realized the hypocrisy of REQUIRING that my models perform short form vertical content on a daily basis – yet I was refusing to do the same – I had an immediate lightbulb moment.

I thought, “Holy sh*t – I could do the same thing for my agency.”

This was an incredibly revolutionary idea to me.

Sure, I have a blog.

But blogs don’t go viral.

And yes, I create long form videos on YouTube.

But the long form stuff isn’t designed to go viral.

All things being equal, a 24 minute video is going to be viewed fewer times than a 24 second one.

You can reach A WHOLE FREAKIN LOT more people with the shorter content than with the longer stuff.

In the past, I never made short content because I found it hard to condense what I wanted to say into a 60 second video.

(Also, I hate video editing and find it incredibly tedious.)

I don’t mind being on camera and clearly believe I have something to say.

All I needed was some way to create short form vertical content from what I ALREADY HAD (the long form stuff), upload it to all the platforms, and reap the benefits.

When this hit me I was still in the car, but I told myself that as soon as I got to Miami I would hire some editors to do this for me.

Growing Pains

After arriving in Miami, I went straight to Comcast to grab my router so I could head home and reconnect my proxy farm.

Several hours later, my connections were all up and running… sort of.

One thing I didn’t plan on when coming to Miami was how many of the buildings here have 1ft thick concrete walls that completely obliterate the connectivity between your cell phone and the nearest cell tower.

And as someone who relies on that connection to power his proxies, that’s big no bueno.

To make matters worse, this apartment was far from the 1000 square feet that the listing (and real estate agent) had promised.

I didn’t really mind the smaller space from a comfort perspective, but what was big no bueno was the fact that now all my devices were crammed together, causing the connections to interfere with each other.

With wifi and mobile data permanently enabled on 120+ devices (in what was really a 700 square foot apartment) – with concrete walls, no less – the connections were very slow and frequently dropped from wifi.

Even worse was the fact that the organization running my proxy servers was experiencing slower than usual load times on the public servers, further worsening the issue.

Several frantic days (and several hundred dollars in expensive tech) later, I had my own private VIP server from the proxy provider and a neat little 6G Eero wifi extender.

But I still wasn’t in the clear.

Another variable I didn’t count on was the fact that each city usually has a dominant service provider for mobile service.

And sadly, in Miami that’s not T-mobile.

That meant that my 100 T-mobile connections were slow as sh*t.

Big no bueno.

The wifi connections were no longer getting dropped, but whereas in Minneapolis I was getting 30/10 download/upload speeds, I was lucky to get 10/1 in Miami on my T-mobile lines.

The lines I had with ATT, strangely, were doing much better.

On the VIP servers, they were getting 10/10 – which isn’t blazing fast (and much slower than what I had in Minneapolis) – but is good enough for what most OFM people need.

This problem was driving me up the freaking wall with frustration.

There is something that you can buy on Amazon called a signal booster, but it requires the installation of a directional antenna on the roof of your building.

I asked the building manager here at my apartment and they told me I could set it up as long as I didn’t drill anything into the structure.

And while I suppose I could jerryrig something with duct tape and superglue, I knew there had to be a better way.

Fortuntaely, all 3 carriers had brick and mortar locations a few blocks from my apartment.

So I headed over to ATT (which is the dominant carrier in Miami) and told them I had 100 lines to port over and for them to give me the best deal imaginable.

An hour later I was a hair’s breadth away from not only porting my 100 lines over, but to getting 100 5G mobile devices.

That would DEFINITELY solve my problem.

While I was waiting to hear back from ATT with the final word, I got a call from someone in the Miami OFM community.

So I put my proxy project on ice, headed over to Brickell, and met with a very interesting individual.

The $50 Million Dollar Man

I’ll let you guys in on a little secret: I never really liked running an agency.

Actually, let me clarify that.

For the first 8 months when I was getting no results, I didn’t like running an agency.

Now that I have conscientious models that I adore and chatters who live with Beast Mode on overdrive, I like it very much.

But let’s be honest – there’s a lot to dislike about OFM:

• Flaky or lazy models
• Waging war with social media platforms
• Account bans
• Proxy headaches
• Managing employees

That said, there’s also a lot to love about OFM.

I can’t speak for everyone, but there are 2 reasons that I stayed in the game for as long I did despite getting no results:

1. I love writing these articles
2. I love the community

Interestingly, both of these factors are deeply intertwined.

If I’m being perfectly honest, I’m not really an entrepreneur or marketer so much as I am a writer.

And I don’t mean copywriter.

I mean just a regular writer.

And do you know what a writer’s biggest problem is?

Getting someone to read their material.

Most writers – whether they’re bloggers or authors – will never get anyone to read their sh*t because they’re terrible at finding an audience.

I mentioned this in my “Curse Of Success” article, but a major driving factor of my popularity in the scene is because there was a built-in audience for my blog.

Literally from day 1 when I started my journey thread on BHW, I realized that I could get people to read my material just by writing about my OFM journey.

Yes, I wanted to keep myself accountable.

But I wanted people to read my sh*t just as much.

Back in the OBH days, this was magnified 100x when I created this blog.

The Ginger Menace was gracious enough to allow me to post my articles on his group, even occasionally saying nice things about them.

My addiction to the attention I got from writing articles basically forced me to power through failure after failure with my agency until I finally figured out the game.

The driving force behind my agency and brand has always been and always will be this blog.

I just love writing.

At first, it was just for the love of the craft.

But along the way, I figured out that I could use these articles to mind control my readers into adopting certain beliefs.

I won’t get into it here (you can read my article on selling coaching if you want a deeper dive), but I realized that if I injected little personality slices into my content, I would be able to connect with readers on a deeper level based on commonalities that we shared.

They’d read something and think, “Hey, he’s just like me!”

The best part about this connectivity is that it’s one-sided.

I don’t feel closer to them – because I often don’t even know they exist.

But they feel closer to me because they spend hours and hours with me reading my articles, watching my videos, and observing me in groups.

It’s as close to magic as you can get.

This magical power of being a content creator has tons of applications, but the reason I bring it up like this now is because of a very interesting meeting I had in Brickell over coffee a few days ago.

This person contacted me on Telegram after hearing that I was moving to Miami.

I don’t remember the exact conversation, but it was something along the lines of:

“I’m interested in getting individual help from you. Let’s meet for coffee when you get to Miami and talk about it.”

I’m reminded of a conversation I had with BTZ in the Fed group chat a few months ago.

He was talking about how random nobodies would hit him up to “hop on a call” to discuss something.

“Who even has time for calls?” he wrote.

Almost without thinking, I replied, “I have plenty of time for calls with people that I DO want to talk to.”

To be fair, I’m also probably not as busy as BTZ.

And these days I actually don’t have as much time as I used to for calls – even with people that I want to talk to.

But the point is that if I sense that there is potential for a deal, then I believe it’s worth it to have a call.

And I believe that’s even more so the case when someone wants to meet you in person.

Besides, I had only been in Miami for a week.

And between buying furniture, agonizing over my proxy problem, and going on a content producing marathon, I needed a break.

The bulk of our conversation was mostly shop talk – the type that only occurs between people who live on their computers and rarely have face to face conversations about their work with live human beings in the same industry.

He had a software engineering background, was currently helping his friend with his agency, and had recently shut down his COVID testing business that he’d been operating for two years during the pandemic.

About 50 minutes into our conversation, he hit me with this:

“When I was running my previous [COVID testing] business, we were doing $50,000,000 in revenue a year. If I’m going to get into OFM, I would want to go at LEAST that big – if not bigger.”

I quickly realized that this had the potential to be MORE than just a $5,000 coaching sale.

That bit of information forced me to think a unique thought:

If my goal was to make $50 million a year with OFM, how would I do it?

My goal had never been to make that much with an agency.

Like I said before, the agency was just a necessary evil so I could justify indulging in my writing addiction.

Let me buy a car, pay my rent, help my parents, a nice gym membership or two, some food and I’m good to go.

Anything past $10k/month is just gravy for me.

In my recent Delusional Goals video, I said that now that I’d figured the agency thing out, it’s just a matter of expanding my horizons on what I wanted to do next.

Which – ironically enough – is why this person reached out in the first place.

Then it hit me.

I blurted out, “If I wanted to make that much with OFM, I’d start an agency for influencers and celebrities.”

If you’re a one man show like most agencies, you can probably run up to 20 girls before you start getting overwhelmed.

To be fair, the real bottleneck isn’t running the actual agency.

Once your models have bought into the fact that they need to produce content for multiple hours per day AND you’ve got a competent chatter, things pretty much run themselves.

The actual bottleneck in OFM has been and always will be FINDING the creators who are willing to do the work.

However, if you start with someone who is ALREADY DOING THE WORK, then you’ve got it made in the shade.

I told my coffee buddy as much when we met:

“If you recruit celebrities who already have a million followers on Instagram, then it’s just a matter of setting up the OnlyFans and putting a few chatters on the account. Traffic is already handled.”

Some of you may have heard of Unruly Agency – another OnlyFans agency that brands themselves as the agency for influencers/celebrities.

This is pretty much their business model.

I finished our conversation with the promise that I’d think about what we discussed and put together a proposal over the next few days.

After finishing our conversation, my mind was swirling with ideas.

I sat down to write the proposal pretty much right away, but immediately had a problem.

I couldn’t think of anything to spend the money on.

The value exchange was clear enough:

1. My OFM experience and connections
2. His capital, business experience, and software engineering background

But I had no idea how to apply the capital.

I tabled the proposal for the time being to focus on putting the plans I’d made during my drive into action: my new content schedule.

The Editing Department

My plan was simple:

1. Post an ad on onlinejobs.ph looking for editors
2. Hire a bunch of them
3. Send them content to edit
4. Post 3-5 times a day to TikTok, YT shorts, and Instagram

24 hours after posting the ad I had around 70 applicants.

I go over this more in my recruiting training, but one of the things I like to do when hiring a new employee is that I make them do a small amount of work for me for free before I even talk to them.

In this case, since I was hiring a video editor to create highly engaging short form vertical content, I requested that applicants provide an edited piece of content matching my specifications.

I gave them an example of what I was looking for, and waited for the submissions to come in.

Here’s the deal when hiring new people: most of them are going to be shit.

Every time I post a job ad, I get about 1 person worth hiring in every 100 applicants.

Different roles require different skills.

My recruiter role is super easy, all they have to do is copy and paste some text and perform a few specific actions in a particular order.

There is virtually no thinking or creativity involved at all.

The editor role, on the other hand, requires a little bit of skill.

I’m not a great editor, but I know what I want.

The challenge when hiring an editor is finding someone who has the technical skills and artistic eye to create something that is engaging.

After posting the ad, I hired 4 editors and told them I’d pay the $5 per finished reel with a minimum of 15 per week.

I told them they could create more if they wanted to, but 15 was the minimum.

1. One of them was amazing.
2. One of them quit immediately.
3. One of them was decent and has vastly improved in the past 5 days.
4. One of them was bad, but is sticking around and seems eager to improve.

I’m no expert manager, but I have learned a fair bit from managing people at trade shows, my OF creators, and my assorted VAs.

Managing people comes down to 3 very important skills:

1. Telling them exactly what they need to do and why
2. Encouraging them when they do a good job
3. Bringing it to their attention when they violate a rule

With my editors, I decided to put them all in a Telegram group so they could all benefit from the feedback that I provided to the others.

This would cut down on the amount of conversations that I’d have to keep track of, plus it would allow me to give general guidelines to them for improving the content.

The biggest challenge with managing these editors is getting them to produce the type of content that I want them to produce.

The reason this is hard is because since I am not a professional editor, I don’t really know how to articulate exactly what it is that I want.

I don’t know that I want something until I see it.

And I don’t know that I don’t want something until I see it.

For example, a best practice for short form vertical content is to put the hook in the first 3 seconds of the video.

With attention spans getting shorter and shorter, it needs to be immediately clear what the video is about in order for them to know if they want to watch it or not.

This was something that I had to articulate to the editors as not all of them understood the concept of a hook.

I had to tell them to make it immediately clear what the video was about AND to have a catchy first sentence to get people’s attention.

Managing people is a constant cycle of letting them work, correcting their course, and then rewarding them with praise once they perform their task with the feedback implemented.

It’s the same with videos editors, models, or hair straightener salespeople.

Once you realize this, hiring and training employees becomes much easier.

I can’t speak for everyone, but I feel what stops most people from hiring and training employees is that they don’t want to take the time to explain the responsibilities of the role in a way that the other person will understand.

Personally, I like explaining things to people.

I like breaking complex topics down into simple to understand chunks that they can use to take action.

The reason I like it is because when I explain something to someone else, it forces me to do the mental work necessary to understand it myself.

There’s a famous proverb that says, “If you can’t explain it while standing on one foot, you don’t really understand it.”

I haven’t had any breakout viral clips yet, but the content that I’ve been posting across TikTok, Instagram, and YT shorts gets hundreds of views in the first hour.

At the time of this writing, I’ve had one clip that got 3.3k views.

(EDIT: 3.9k, 3.1k, and 2.3k.)

For reference, my long form YouTube videos get 100-200 views each and take me 10-20 minutes to produce.

These clips get 200-500 views each and don’t take me any time to produce. Plus I can post them across multiple platforms.

So if we consider an average of 300 views per video multiplied by 3 posts per day multiplied by 3 platforms…

300 views x 3 posts x 3 platforms = 2700 views per day.

I’ve already had one clip that got 3.3k views in a few hours, so presumably every once in a while we’ll have breakout clips as well.

Now you may be thinking, “What if it doesn’t work?”

To which I would answer, “It’s already working.”

The views are coming in, the traffic is getting stronger, people are reaching out.

Good content never loses.

Good content always wins.

And thanks to my content production overload, I would finally get an idea for my proposal after having a call with someone who found my epic Reddit post from almost a year ago.

The CEO Who F*cks

I get a lot of messages on Telegram.

Some people want to buy proxies, some people want to buy my TikTok Traffic Kit, and some people reach out to me with business opportunities.

As much as I like selling stuff for money, it’s the biz ops that always get me the most excited.

The other day, I got a strange DM from someone asking me to refer them to “my best agency owner” because they had a lot of girls who were doing OnlyFans who were looking for management.

The catch?

These were girls who were “creating content” with him on his personal OnlyFans account.

To make things even more weird, he claimed to be a high powered CEO of a Shark Tank-backed startup.

His page was something like, “CEO Adventures” or something.

I took one look at his message and immediately thought he was either an idiot, a scammer, or both.

Still, I resisted the urge tell him to f*ck off.

I sent him a voice note explaining how Telegram was full of scammers and that if he wanted to have a serious discussion, he’d need to provide some proof.

To my surprise, he replied with a voice note of his own and I could immediately tell he was the real deal.

We exchanged a few more voice notes and I learned that he had found my Reddit post from nearly a year ago entitled, “What I Learned From My First 30 Days As An OnlyFans Agency Owner.”

As you can imagine, that post was downvoted into oblivion and littered with salty comments from genetically-inferior Redditors.

But say what you want about Reddit, there are some intelligent and successful people that peruse the platform.

And fortunately, one of them had managed to find me.

I told him that I ran an agency myself, and that if he had girls looking for representation that I would take them, not send them to someone else.

He suggested a call for the following day and I agreed.

During our call, he told me how his background in manufacturing led him to find a winning product that appealed to a certain vertical in the entertainment industry.

This eventually got him a spot on Shark Tank, an investment from one of the Sharks, and turned him into a legit CEO.

He’s a very… open minded guy, let’s say, and eventually started an OnlyFans just for fun.

Being a social butterfly in LA, he would meet girls at parties and events who would see him as a safe entrypoint into the world of OnlyFans.

But what he’d tell me during our call is that these girls would be willing to do the on-camera work, but lacked the stomach for the business elements of running a page.

He was looking for an agency to handle the management, marketing, and sales of these girls so that they could continue growing their pages and shooting content.

Once I heard him out, I told him about my story.

I told him how my claim to fame was that I kept track of my entire journey from beginning to end as an agency owner, documenting the highs and lows, and that I’d leveraged it to make high level connections in the industry.

I went on to say that my passion for keeping track of my journey was the driving force behind my recent move to Miami.

Without even realizing what I was doing, I continued to lay on the thickness, telling him how I planned to up my content game since moving here – how I’d already hired video editors to cut up my long form content.

You might have been able to tell by the beginning of this article, but I’m literally obsessed with this content shit – and in my conversations with real life human beings, it definitely shows.

I told him that while my previous focus had been on writing articles for the blog, I wanted to shift my focus to video.

I talked about how I wanted to start doing vlogs that kept track of my journey here in Miami, and that’s when he interrupted me.

He goes, “Before you go any further, I just want to tell you that my background is in filmmaking. Before I was doing any of this CEO stuff, I was a filmmaker.”

That caught me off guard.

I was like, “You mean, like, real movies?”

“Yes, real movies,” he laughed. “Hollywood productions. Actually my focus was documentaries.”

I wasn’t checking my reflection in the mirror at the time but I’m sure my face must have lit up like a Christmas tree.

“Listen man,” I told him. “Sure you can send me models, but what I would be WAY more interested in would be creating a docuseries that tracks the journey here in Miami.”

This lead to a 40 minute conversation about what it would look like, costs involved, and how we’d actually execute it.

At the end of our call, I told him I’d send him some resources for my agency and some vlogs I’d published on my other YouTube channel.

And just like that, I had an idea for the proposal

How To Start An OnlyFans Agency For $1,000,000

I personally feel there’s no reason to hold back when it comes to creating content.

Sure, it was a little nerve-wracking to start posting Reels to my personal IG.

And I still haven’t sacked up enough to post to Facebook.

But be that as it may, I’m recording an average of 20 new long form videos per week to cut up into shorter promo content.

As a result, I am in a constant need of new ideas.

During a brainstorming session, I had a brilliant thought.

I was still stuck trying to think of an idea for this proposal, but after my call with the filmmaker, something started to take shape in my mind.

What if we spent the budget on creating content?

I truly believe that aside from providing the deliverables to your clients, creating social media content (aka marketing) will provide a higher return on your time than any other activity.

So why not spend the budget on that?

Chatters work on commission.

Celebrities and influencers already have their own traffic.

All we need is to get the word out that we exist.

The obvious answer is to do it with some organic content.

Personally, the bottleneck I currently have with creating content is that I am a one man show.

I don’t have anyone who will follow me around South Beach with a camera while I interview potential models or try to scout for talent.

I suppose I could do it on my own, but I literally don’t have the time.

From the moment I wake up I am either dealing with proxy shit, recording content, posting content, working out, or eating.

It was only last night that I was able to do something social for the first time since moving to Miami. And I DEFINITELY need to do more of that.

But we’ll save that for the next section.

Instead of creating a written proposal, I decided to make a video entitled: How To Start An OnlyFans Agency For $1,000,000.

Now obviously nobody needs that much money to start an agency.

All you literally need is a girl, a camera, and an internet connection.

But if you HAVE that kind of capital to play with, you might as well put it towards marketing.

Despite the thorough brainwashing that Gary Vee put me through on my drive to Miami, it still hadn’t fully registered with me that your BUDGET should also be put towards creating content.

I guess I just figured that because you could create organic content for free, that spending money to create it was completely unnecessary.

But imagine what kind of marketing engine we could create with that kind of budget.

Insanity.

The way we would do it would be similar to what Gary does with his content.

He’ll go speak on stage, meet with entrepreneurs, basically go live his life and all of it will be recorded.

Then he has a team of full time editors who will cut it up into short form vertical which he’ll then post to all of his properties.

The $1,000,000 agency video is a long one (I think around 30 minutes), but it explains everything about how I’d want to do it.

In case you don’t want to watch it, here’s what I came up with (for six months):

1. Content house: $50k/month – 300k
2. Sales manager: $120k/year
3. Camera equipment: $15k/month – 90k
4. Video editor: $100k
5. Models: $50k
6. Fb/ig ads: $10k/mo – 100k
7. Talent agent: $100k
8. Incidentals: 100k

And sure, maybe I exaggerated a little bit – like do we really need a content studio that costs $50k/month? Probably not.

We’d probably be just fine with renting a normal sized house for $3-4k.

What I REALLY need though is a guy to follow me around with a camera.

I literally just need a human body to point a phone in my direction while I do sh*t.

In fact, after looking over this list again, I think we could get away with putting a ton of that content studio money towards editors and camera people.

I’ve tried asking people in the Miami OFM group, but I don’t think they’re into it.

It’s strange how business owners – not just OFM people – will consciously understand that these social media platforms are the key to growing your business, yet none of them will bite the bullet and actually do it.

I’m not saying its easy.

I’m not saying you won’t feel like a phony.

I’m not even saying it’ll work.

But the way the platforms work now is essentially to reward good content by serving it to as many people as possible.

It’s the ultimate in free exposure.

One workaround that I feel is common in the Miami OFM scene is working with girls in person.

If you have stunners on speed dial because you’re a clubrat playboy with an Aston Martin, flexing on social media may seem like it has diminishing returns.

Recruiting in person is one of the main reasons I moved to Miami in the first place.

But in order to make it happen, I’m going to have to completely shift my waking hours to the evening.

And I’m really a morning person at heart. I get most done during the daytime

Deep down, I know that’s holding me back.

To truly realize my potential in this industry, I believe that I need to become a nighttime person.

When I lived in Tel Aviv, I worked in nightlife briefly and had a great time.

Living your life at night is much more fun than during the day.

At night, everyone is in a good mood. People are more friendly, outgoing, dressed up, and looking to have fun.

Daytime people – by contrast – are all business.

Everyone’s always in a RUSH.

In the OFM game, being a social butterfly is a massive bonus.

In fact, if you’re willing to live at night, a ton of doors open up to you that wouldn’t be open if you find yourself unable to keep your eyes open past 10:45 at night.

Miami is full of beautiful people, so it’s not a great example.

Beautiful people are literally everywhere all hours of the day and night.

But in the rest of the world, the beautiful people come out at night.

And sure, we all know that a hard working girl will beat a beautiful girl any day of the week in OFM, but the hotties will bring that easy money if you can exert enough leverage over them to treat it like a job.

I’ve said it before in my videos, but one of the reasons I moved here in the first place was because I wanted to focus more on recruiting in person.

I know I’ve only been here a week, but I haven’t had the chance to even try yet.

Between making content, putting out fires, and producing content, I’ve had a hell of a time even getting situated.

But it’s definitely a big part of the plan while I’m here.

And I know that I need to fight my inner introvert and get my ass out of the house and meet people.

I mean, I’m social and friendly and think I have the gift of gab.

It’s just the momentum required to stay up past 11 PM, put on nice clothes, go to a booming club with loud music, and overcome my fatigue to mingle effectively by myself.

Not an easy task no matter how you look at it.

However, I do have one small ace up my sleeve: I’m Jewish.

Tapping The Tribe

Being Jewish is like being in the mafia – there’s always a guy who knows a guy who can get you what you want.

And because you’re part of The Family, you can get the introduction.

On a less nefarious note, thanks to the exodus from New York during the pandemic, there has been a massive influx of Jews who have decided to relocate to Miami.

As a result, there are lots of events for the community to come together and mingle.

One regular type of event is what’s called a “Shabbat dinner.”

In Judaism, Shabbat is the holy day that takes place from sundown on Friday to sundown on Saturday.

When it starts, everyone meets for a big celebratory meal, has some wine, sings songs, and relaxes after a long day of work.

Religious people don’t work during Shabbat, but I’d say the majority of the community in Miami is not religious at all.

They’re just your typical Miami residents: good looking, good energy, and ready to take on life face first.

As an added bonus, many of them are unbelievably wealthy and well-connected.

I’m not particularly religious, but I do like good food and mingling, and people at Jewish events are usually tame and well-behaved.

It’s not like a regular party where people try to act tough and flex on each other.

At Jewish events virtually everyone is friendly, people shake hands and say “nice to meet you” when introduced, most are college educated, and nearly all are business owners or white collar professionals.

And then there’s me.

To be perfectly honest, I never really felt comfortable at Jewish events.

I would go to be social and the vibe was nice, but everyone there is just so… Jewish.

It’s just too much.

Even though I am technically an Israeli citizen, fluent Hebrew speaker, and am Jewish by birth, I lack a lot of the common experiences that many of them had growing up.

It always made me feel like an outsider.

Still, I am new in Miami and need to meet people.

Plus, now I have professional aspirations that would greatly benefit from digging my hooks into the tender flesh of some high level connections.

Last night, I decided to attend a Shabbat dinner at one of the synagogues in Brickell.

Personally, I’ll take any excuse to go to Brickell.

I’ve visited hundreds of cities all over the world, and Brickell has the highest per capita population of insanely beautiful women out of any of them.

I showed up to the dinner a bit late (I like to skip the prayer session, not my thing) and started the awkward process of introducing myself to random strangers.

Yes, I wanted to make friends and have fun and all that.

But I knew going into this dinner that I wanted to find 2 things:

1. A connection with someone who worked in high end real estate
2. Someone who was interested in filming content with me for social media

As I was walking into the building, I saw a guy talking to two extremely beautiful girls outside Chipotle.

I thought nothing of it and walked inside.

Ten minutes later, I saw the same guy standing at the bar waiting to order a drink.

I couldn’t help thinking that he looked like a 40 year old Grant Cardone.

“Hey bro, I saw you chatting up that blonde. Good shit.”

Bro fist.

“Ah yeah, I told her that I would take her for dinner someplace nicer than Chipotle,” he replied. “Seemed like she was into it.”

“Nice,” I said.

He pointed to his friend, a super muscular dude with blonde hair, “He’s too afraid to talk to girls.”

Mr Muscles looked embarassed, so I said, “Don’t worry about it bro. Just ask them their opinion of the dating scene in Miami, that’ll get them talking.”

Over the course of the conversation, I did something that I had never done in a social setting like this: I started telling people what I did for work.

Jews are very nosy people (no pun intended), and will ask each other all kinds of personal questions that non-Jews would find too intimate to discuss.

Not that asking someone what they do is intimate, but there’s just no shame there in being curious.

When the topic came up of what I did, I said straight up, “I run a modeling agency.”

Without exception, people were impressed.

Notice I didn’t say, “I run an OnlyFans agency.”

Modeling agency sounds much more palatable.

If people were to dig a little deeper, I’d explain that we coach them on how to become influencers by creating viral content for social media and then monetize them on the backend through OnlyFans.

“Ohhh wow, ONLYFANS?!” – the response from pretty much everyone.

The people at these events are all your basic Jew professions: lawyer, doctor, real estate, finance bro, etc.

GC Junior and Muscles ended up leaving for a prior dinner obligation after a few minutes, but we exchanged numbers / IG and made tentative plans to wing each other at the next available opportunity.

Also turns out he has connections to luxury yacht companies and can rent 60 foot vessels for ridiculously low prices, which may come in handy in the future.

Wasn’t on my list, but still nice to have.

At dinner, I sat next to two girls who had just finished law school and a geneticist.

Towards the end of the dinner, I still hadn’t found what I was looking for so I decided to get up and mingle.

As a general rule, any time you’re looking for a connection in the community, you can always ask the rabbi. As the HNIC, they have the most information on all the regulars.

I made my way over to where he was standing and introduced myself.

“Hi, my name is Stuart and I just moved here. Wanted to introduce myself and – ”

“Stuart what?” he interrupted.

They always want to know your last name.

“Oden… my dad converted.”

Oden is not a Jewish last name. Maybe I didn’t need to volunteer that information, but whatever.

Since the High Holidays start next week, I asked him if they had anything going on and if so where I could find it.

“Yes, we are,” he said. “And you can find it on the same place where you found this event. It’s got all the information there about becoming a member, tickets…”

I’m not sure, but I think he might have rolled his eyes.

Maybe he gets that question a lot? Who knows.

“Great,” I replied. “So the second thing is that I wanted to ask you if you know anyone who does luxury real estate rentals. I run a modeling agency and want to do an official launch party.”

I may have detected another eye roll, but I continued.

“I’m big on social media and we’re going to have photographers, videographers, lots of people. It’s going to be a huge event and -”

He cut me off again, “Talk to me after the event, I have a friend with a villa on the water. It’s great for what you want.”

There we go.

“Okay,” I replied. “Where is it?”

He said some name of some place that I’d never heard of, so I asked where that was.

“Up by Fort Lauderdale.”

“Oh,” I said, a little disappointed. “That’s a little far. Do you know anyone who does it in Miami?”

At this point I was starting to suspect that maybe he had a medical condition that caused him to roll his eyes compulsively when talking to people.

He pointed to a blonde girl at a table across the room, “That girl over there does real estate, you can ask her.”

The girl in question was not only gorgeous, but she had her arm around a guy who was clearly her romantic partner.

“Hmmm,” I said. “Looks like she’s busy with her husband.”

“Fiance,” he corrected with a smirk. “Same thing.”

I thanked him politely and continued my search.

I continued mingling with people, introducing myself, talking about how I ran a modeling agency, and looking for connections.

Eventually met an artist who knew someone who was a content creator, so we exchanged numbers with the agreement that he’d send me the dude’s info the following day.

As I was about to leave, I saw the blonde real estate girl talking to some chick in a zebra print scarf by the dessert table.

I decided to indulge my sweet tooth in some parve sorbet and introduce myself.

“Hey sorry, I don’t mean to interrupt your conversation,” I said, turning to the blonde, “but I asked the rabbi who does luxury real estate here and he recommended I talk to you.”

At this point Zebra Scarf excused herself and wandered off, leaving me alone with the blonde.

I did the same intro that I’d been doing all night:

Run a modeling agency, looking to do a launch party, need something fancy, blah blah blah.

Oh, and I’ve noticed that what REALLY tickles people is when you tell them that you create a lot of social media content.

Their eyes light up and it’s like you told them that you have a genie lamp that grants wishes.

As I’m telling her about what I want, she goes, “Do you need people, too? Like influencers?”

I go, “Of course. You have those?”

She’s like, “Yep. I have everything.” Smirk. 

I was impressed.

“Wow, you’re connected huh.”

Without skipping a beat, I went for the close: “Do you use your phone on Shabbat?”

“Yes.”

As I reached to pull out my phone, she stopped me, “But not here. I know too many people here. Let’s go over there.”

She gestured to the bar, which was tucked away in the edge of the dining hall, out of view from everyone eating dinner.

As we were walking she goes, “I feel like we’re doing something illegal.”

I won’t lie – I kind of felt the same.

We made it over to the bar and I pulled out my phone and got her info.

We chatted a bit more about the agency, she asked me some questions about where I moved from, and we made small talk for a bit.

Her brother and a few other people joined us, chatted for another fifteen minutes or so, and then I decided that I’d had enough.

I’d gotten my connections, made a few friends, and eaten an acceptable dinner.

Some people invited me to go to a club but at this point it was either pound some redbull and continue the night or go home and get enough sleep to get up today and write this monstrous (and long overdue) article.

While walking out the door, I felt great.

But on the way home I had a nasty case of impostor syndrome come out of nowhere that almost ruined my night.

Who Am I Again?

I read an answer to a Quora question a long time ago that asked, “What is business?”

It went something like this:

Bill Gates tells his son that he wants him to get married, but the son refuses.

Bill replies, “But the girl I want you to marry is the President of the United States’ daughter, so the son agrees.

Then Bill Gates goes to the President of the United States and tells him that he wants the President’s daughter to marry his son.

The President refuses, but Bill Gates says, “But my son is the head of the IMF (International Monetary Fund).”

So the President agrees.

Then Bill goes to the IMF and says, “I want you to make my son the new head of the IMF, and they refuse.

But then he says, “But my son is married to the daughter of President of the United States.”

And then they all agree and the deal goes down.

I might have fucked it up, but you get the idea.

The point is that creating deals is all about making a proposal and figuring out how to fill in the pieces later.

Ever since reading that, I’ve used the same strategy to arbitrage deals for myself for various things.

When I hosted my photoshoots, I did the same thing.

• I would tell the photographers that I had the models and the venue.
• I would tell the models that I had the photographers and the venue.
• And I would tell the venue that I had the models and photographers.

In reality, I had nothing.

But by telling each of them that I had the others, they agreed and I was able to host my shoots.

I’m trying to do the same thing with my agency here in Miami, except with a content house, launch party, celebrity and influencer models, a docuseries, and ample social media content.

In reality, I don’t have any of these things.

But I’m saying that I have them in order to get the rest of the things I want.

And you want to know the scary part?

It feels like it’s actually working.

Of course, nothing has actually happened yet, so it’s entirely possible that everything will fall apart and I’ll get nothing.

But so what?

I still have my current models, I have my proxies, and my other various side hustles.

I am risking nothing to gain everything.

And the fact that I’m actually making progress towards my grandiose plan is unironically a little frightening.

When I came home from the event last night, I felt a massive sense of regret for being so open about my plans.

• Why would I tell them that?
• What if it actually works?
• What if I really do become well known for this?
• What if we really do the docuseries?
• What if it all happens the way I’m saying I want it to?

I had a horrible night’s sleep last night and couldn’t stop worrying about what would happen if I accomplished the goal I came down here to accomplish.

Humans are very strange creatures.

Since I started in OFM, I have always known that this would be bigger than just recruiting some girls and putting a chatter on their account.

That’s not be being delusional, either.

I’m not even talking about myself, to be honest.

The OFM community has given rise to some incredibly talented and influential people and blessed them with a sh*tload of money.

This type of thing literally does not exist anywhere else outside of the entertainment industry or professional sports.

And neither of those industries have tight-knit communities of hustlers who coexist peacefully in massive group chats.

None of those industries operate under a common idealogy, one that we at the Federation are doing our best to push in the direction of standard business ethics.

But even before the Fed, I knew this shit would be big.

You guys are going to see – one day some celebrity, influencer, or 60 Minutes type of news show is going to talk about OFM and it’s going to explode in popularity.

Right now it’s an underground community full of misfits who are clawing their way out of poverty and into riches in a way that’s never been done before in any industry.

Whether you love them or hate them, your brothers in Telegram have more in common with you than you think.

And in the next year or two, the lid is going to get completely blown off OFM and it’s going to become a mainstream phenomenon.

1. This move to Miami
2. The Gary Vee brainwashing
3. The uptick in content
4. The increase in activity
5. The podcast interviews
6. The in-person content studio
7. The docuseries or reality show

All of it is because I believe that OFM is going to become part of the common lexicon in the next 24 months TOPS.

And when it does, who do you think people are going to find?

Andrew Tate? Sure.

But he’s old news in the OFM world.

And it’s been ages since he or his brother have produced anything on the topic since their little issue with the Romanian government.

There’s a power vacuum now that’s currently being filled by the group owners on Telegram, nearly all of whom are in the Federation.

But the community on Telegram is only a few thousand active members.

And it will be completely DWARFED by the eventual influx of normies that will come from platforms like Instagram, TikTok, YouTube, Facebook, LinkedIn, and any other arena that talks about OFM leading up until it’s mainstream reveal.

One day, millions of people will find out about OFM and will start doing their research.

Who do you think they’re going to find?

How many people are talking about it now with any level of authority?

5? 10? 20 TOPS?

I’ve predicted this from the beginning, which is one of the reasons why I’ve been all about the content since day 1 and have tripled down on its production in the past week.

But now that it looks like something might actually happen, it’s like… oh, fuck.

I don’t think I’m ready for it.

But I can’t stop now.

Anyway, I could just be a drama queen.

I guess we’ll see.